Tag Archives: marketing

Small Local Businesses Need Websites Too

In 1995 only 1 in 10 Americans had internet access. Five years later that number was up to 5 in 10. Today there are over 300 million people in the United States, and over 240 million of them are online. … read more

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Purposes and Calls to Action

A website has purpose, or at least it should. A website without purpose, will sit there and do nothing. A website needs purpose in order to accomplish anything. One mistake many people make when putting together a website for their … read more

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Focusing on Facebook

Today we’ve been focusing on Facebook and specifically in the need for websites to leverage it. Does your business or organization have a Facebook page? It should. We discuss how with each of our products in their own blogs, but … read more

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Video Killed the Radio Star

As videos have faded for rock stars on MTV, video has thrived just about everywhere on the web. If you not are not currently using video on your site.  You may want to consider adding it.  Why you say? Video … read more

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Add Polish With More Pictures and Diagrams

Go with more. Always take more pictures than you think you need. Many will be useless and only when you take several (25-50) will you get ones that are great. Pictures and diagrams catch the eye and make a site … read more

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Website’s Gotta Represent

Among many other possible purposes, your website should first represent your organization. Everything you and your employees do represents your company. From the way they answer the phone to the way they interact at a trade show, employees are representing … read more

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Back To Marketing Basics

Last week I thought I knew something about marketing. I met with a client about their Google Adwords campaigns and we discussed making some changes since we needed to set their ads apart from the competition. After I brought everyone … read more

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